1st branded tram in Dubai (UAE). The branding was done by Print Works Dubai

The city's newest transport attraction created new advertising space that brands embraced quickly.
Print Works Dubai, the renowned Dubai-based large and very large format printing and fabrication company, was entrusted with the first branding of the Dubai tram. This project meant a full wrap of two trams with seven carriages, each measuring 44 meters in length.

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Regardless of your business's industry or size, any space can be enhanced by using the right visual graphics and design. In part one of our guest blog series, we discussed how using layers with magnetic receptive graphics, such as Visual Magnetics' MagnaMedia®, can create dynamic designs and extend your brand message.

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Holiday advertising is much of what makes the season so exciting and memorable. From stunning store displays to unforgettable holiday graphics, a few companies went above and beyond to create iconic visuals that continue to withstand the test of time. These Christmas graphics are more than just a print ad in a magazine or an eye-catching billboard; they evoke feeling and bring undeniable joy to the holiday season. The following brands hit their mark with these cherished symbols of holiday cheer. Below are our picks for the most recognizable holiday visuals and graphics of all time.

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The average employee spends more waking hours in their office space than anywhere else. Colorful, exciting décor for offices can foster a creative culture, give a great first impression and boost overall morale in the workplace. Signage and office graphics can quickly ramp up the décor in your office space. Think of your current office as a blank canvas. Now it's time to transform that blank white space into something fun, unforgettable and inspiring that will make your employees excited to come to work. Whether you're designing a large office or sprucing up a smaller space on a budget, we have creative solutions and unique decorating ideas for your workplace.

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There are few cities in the world where architecture, both historical and contemporary, plays such a prominent role as in Barcelona in Spain. For most cities it is the intrinsic, functional and historical value of architecture that determines the importance assigned to an area, a building or a landmark. In Barcelona, architecture is also widely celebrated as an art form by visitors from all over the world. The development of architectural projects that not only co-exist but that are admired and appreciated alongside some of the world's most famous buildings, is both an extremely demanding and stimulating challenge. b720 Arquitectos, an international practice established by two Catalan architects and one from Madrid at the end of the 90's, has thrived on this challenge, providing architecture, masterplanning and design services to private and public sector customers.

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If you want tips for deciding between a QR code and augmented reality, it's all about understanding the technology. QR codes have existed for about 20 years and have gained popularity in the past five years while augmented reality is a relative newcomer. Both technologies accomplish the same goal of bridging the gap between digital and print media to eliminate the need of remembering or typing long web URLs.

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Hospitals and healthcare facilities can be gloomy places, but with the right graphics you can make them more cheerful for patients and visitors year round. Doctors, nurses and staff members work around the clock to provide the best care to patients and visual communications can aid in making the healthcare experience better for everyone involved, especially during the holidays when most people would rather be home with friends and families. From wayfinding hospital signs for holiday events to floor and wall and floor graphics to make the children's ward more festive, visual communications can spread more holiday cheer throughout your healthcare facility.

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Large-format printing enterprise Gigantic Color has moved its business into a new league that fully lives up to its large-sized name, thanks to new flatbed digital printing capabilities from HP. As the first company in the world to install the revolutionary HP Scitex FB7500 Printer, Gigantic Color is proving every day that digital printing gives screen printing a run for its money. The result: dramatically larger orders are now coming Gigantic Color's way, raising the company's revenues and propelling it from a regionally focused shop onto the national stage.

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